Welcome to NTCA's eStore!

NTCA offers a wealth of products and services designed to help the rural telecom community improve its businesses. Use the search feature above or select a category below to view available products and services.

You will be asked to log in before completing your purchases. New customers can create an account here or during the checkout process. To receive special member pricing, your employment must be current. You can update your employment here. Discount and promotional codes can be applied on the checkout screen. Your price will adjust before your card payment is processed.


Explore who is buying from your company and why. Examine various ways to think about customer personas and why understanding their mindset is important. This deep dive into the customer experience transformation process teaches your organization how to work in a new way putting the customer and front-line employees at the center of everything you do.

Through a variety of activities, you’ll get hands-on learning about:

  • Using personas to transform the way you think about prospective customers.
  • Transforming your customer experience process.
  • Choosing the right personas and mindset
  • Who would you choose?
  • Evaluating your current situation.
  • Executing your customized plan.

  • Price: 129.00